About HER THANG
Women's flag football didn't have a home. So we built one.
Most programs run on group chats, spreadsheets, and whoever on the sideline remembers to post a highlight later. HER THANG exists because the game deserved better infrastructure than that — and because the story of a program shouldn't depend on having a media team.
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Programs on HER THANG
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Athletes on the public roster
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Games logged
Why we started this
Flag football is one of the fastest-growing sports for young women in the country — new state sanctioning, new college scholarships, real recruiting pipelines forming for the first time. The tools running the sport day-to-day hadn't caught up. Coaches were doing the work of a media team, an operations department, and a recruiting office, unpaid, on top of actually coaching.
What we're building toward
A single home for the sport — the latest news, results, and tournaments in one place, alongside the tools coaches and athletes actually need to run a program and get recruited. Think of it as the place women's flag football checks in, the way other sports already have one.
How it works today
A coach logs the game. HER THANG reads the film, builds the box score, and matches standout plays to the right athlete automatically. The recap and highlight publish without anyone writing a word of copy. That's the whole system — see it in action on the homepage.
Get involved
Coaching a team, playing, or scouting talent — there's a portal built for you.
Get Started